Contents


What is Embedded Medical?

What are we doing?

<aside> 💬 We’re building the infrastructure layer for any non-healthcare entity to easily offer consumer-led healthcare, globally.

Embedded is the AI-powered Operating System for Consumer Healthcare. We are the engine for non-healthcare entities to launch, run, and grow their own consumer telemedicine brand — launch in minutes, not months. Brands choose among the modularized components that make up a digital clinic, with the no-code operating system functioning as the glue that seamlessly holds the components together. We’re starting with a focus on GLP-1s for weight loss in the US.

GLP-1s are a f*ing big deal. We’re in a remarkable & rapid period of change which will radically reshape the patient & cash flows in the healthcare system.

Our mission is to accelerate the global take-up of GLP-1s to help solve obesity worldwide by building an AI-powered, consumer-led global healthcare system. We’re building the infrastructure to have served 100 million patients worldwide by the end of 2034. In so doing, we have the opportunity to become the world’s first trillion dollar healthcare company: the operating system for any non-healthcare entity to seamlessly offer consumer-led healthcare, globally.

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How far along are we?

<aside> 📈 We’ve grown >1000x since Aug 2021, >200x since Aug 2022, >20x since Aug 2023. We’ve just surpassed $30M ARR. As a company, we’ve been cashflow positive for the last 18mo. We’re fast approaching 10,000 customers with high NPS.

We’re a young startup and we’re just getting started. This is still Day 1 and all our work is ahead of us.

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Reviewing the arc since 2021

What’s happened since 2021?

The metrics since June 2021

Bad sh*t is coming (it always is)

High-level strategy 2020-2034

Company stages 2020-2034

Overarching strategy for 2025